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Websites & AI for trades businesses

Win more jobs, without being glued to your phone.

You can't answer the phone up a ladder or under a sink. An AI receptionist, instant enquiry follow-up and a website that wins work, set up for busy trades businesses so fewer leads get missed.

See the options
  • 5.0★ on Google
  • Built for trades
  • Websites from £950
  • Plumbers
  • Electricians
  • Builders
  • Roofers
  • Landscapers
  • Decorators
  • Locksmiths
  • Cleaners
  • Plumbers
  • Electricians
  • Builders
  • Roofers
  • Landscapers
  • Decorators
  • Locksmiths
  • Cleaners
  • Plumbers
  • Electricians
  • Builders
  • Roofers
  • Landscapers
  • Decorators
  • Locksmiths
  • Cleaners

Where trades businesses lose work

It's rarely about being good at the job. It's about being the one who gets back first.

Missed calls go to the next firm

You're on a job, the phone rings out, and the customer rings the next plumber on Google. They don't leave a voicemail.

Enquiries wait until the evening

Someone fills in the form and hears nothing back quickly enough. By the time you reply at 8pm, they've booked someone else.

You're invisible on Google

Customers in your area search for what you do, and your competitors come up first with better reviews and clearer sites.

A day with it all set up

You do the work. The website and the AI helpers make sure nobody slips through while you're busy.

Most trades don't need more traffic. They need to waste less of it.

For trades, the bottleneck is often brutally simple. You are on the tools, in the van, or juggling jobs. Calls get missed. Forms get seen too late. People move on to the next number in Google. That is why the digital side needs to help, not just sit there.

Usually it's a follow-up problem, a phone-coverage problem, a website-trust problem, or a mix of all three. The site undersells the business even though the work is solid, and the owner ends up handling every little enquiry manually while trying to get through the real work.

A better trades setup makes the website clearer, the trust stronger, the first response faster, and the phone side less chaotic. If you'd rather have something answering questions on your website day and night, look at the AI Chat Assistant.

A sensible first fix

Most trades businesses don't need a huge digital overhaul. They need the first weak step sorted properly:

  • A better quote request path
  • Instant acknowledgement when someone gets in touch
  • Cleaner lead routing so nobody forgets to reply
  • Basic phone coverage when you are on a job or out of hours

Usually enough to stop the obvious waste first.

What a good trades website does

Built around how your customers actually find and choose a tradesperson. Hover a point to find it on the page.

  • A call button that's always there

    On every page, at the top of the screen, one tap away.

  • Pages for every area you cover

    So you show up when someone in Sidcup, Dartford or Bexleyheath searches.

  • Reviews and accreditations up front

    Gas Safe, NICEIC, Checkatrade, Google reviews. Right where people decide.

  • Photos of real jobs

    Before-and-after galleries that show the standard of your work.

  • A quick quote form

    Name, number, postcode, what's the job. Done in 30 seconds.

  • Instant reply to every enquiry

    Add Missed Enquiry Follow-up and nobody waits until the evening.

Lee Day, who builds websites and AI set-ups for trades businessesLee, that’s me

I work with trades every week

I know you haven't got time for long meetings. One quick chat, I do the rest, and you approve it from your phone.

  1. Ten-minute chat, on your schedule

    Early morning, evening, between jobs. Whatever works.

  2. I write it for you

    You don't need to write a word. I ask the right questions and turn it into clear pages.

  3. Approve it from your phone

    You see the design and the AI set-up before anything goes live.

  4. I look after it

    Changes, new areas, price updates. Just send me a message.

Trades and service businesses I work with

Renovations, waste collection and more. Real sites, real reviews. Rated 5.0★ on Google.

★★★★★
“From start to finish it has been a pleasure. I cannot fault Lee for his help and expertise along the way. Very impressed with the finished product.”
LF Renovations
Google review
★★★★★
“Working directly with Lee saved us time and money. You won't get a better service! We recommend Lee to absolutely everyone.”
William Egan
Owner, We Waste Ltd
★★★★★
“Lee is fantastic! He is quick at responding and always willing to find a solution — even if that means creating his own software. Highly recommend!”
Rachael Rawsthorne
CEO, R&A Services

Questions people ask before saying yes

Or just message me between jobs.

A lot of trades businesses do not need more traffic first. They need to waste less of the demand they already have through missed calls, slow form response, or weak website trust.

Missed Enquiry Follow-up is £39/month and the AI Chat Assistant £79/month, and an AI Receptionist starts from £149/month, each with a small one-off setup. The right fit depends on where the leak actually is.

It can be, especially where missed calls are a real bottleneck. The useful version is simple: basic first response, lead capture, and less chaos when you are on a job or out of hours.

Yes. The AI Receptionist is leeday.uk's version of AI phone answering: it picks up when you can't, books jobs in and texts you a summary, set up specifically for your trade rather than as a generic package.

No. It speaks in full, natural sentences and copes with people interrupting or changing their mind.

It depends where the leak is. If the site looks weak or unclear, start with the Website Confidence Sprint. If good enquiries are already coming in but no one gets back quickly enough, start with Missed Enquiry Follow-up.

Not always. If it's decent but not bringing in work, the Website Confidence Sprint is often enough.

Yes. Linking your website and your Google Business Profile properly is part of every trades build.

Usually, yes. A lot of the best improvements come from making the current forms, inboxes, spreadsheets, or phone flow work better rather than ripping everything out.

Start with how a trades business can stop missing website and phone enquiries, or see what an AI Receptionist does and costs before deciding which fits.

Lee

Stop losing jobs to whoever answers first

Not sure whether the main issue is trust, form handling, missed calls, or all of the above? Tell me what you do and where you work. I'll point you at the right starting point, and tell you what it costs.

WhatsApp me

One developer. No account managers. Prices shown upfront.

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