AI & Automation · 2026-10-09

AI Agents & Chatbots: Ada

When someone lands on your website at 11pm with a question, what happens? Nothing — they leave and ask someone else. Here's how Ada closes that gap.

Tell me straight: when someone lands on your website at eleven at night with a question, what happens? Nothing, right? They wait until morning, or more likely, they just leave and ask someone else.

The gap Ada closes

Ada's an AI chat widget that sits on your website, trained on your business — your services, your prices, your process — so it can actually answer real questions, day or night, instead of just pointing people at a contact form and hoping. Think of it as your best salesperson, minus the coffee breaks and the sick days.

Built to be safe, not just clever

It's not some generic bot spouting nonsense either. Daily spend caps, rate limits, a message cap that hands off to your email if things get complicated, and an instant kill switch if you ever want it off.

What it costs

Setup's from £750, then £50 to £100 a month — and it works on any website, not just ones I've built.

While you're asleep

Ada's still out there answering questions and catching enquiries you'd otherwise lose. No more losing a lead just because it was outside office hours.

Sorted, not sold.

Want to see what it'd actually say to your customers? Quick chat, no pressure — let's have a look.

Frequently asked questions

What is Ada?

An AI chat widget that sits on your website, trained on your business — your services, your prices, your process — so it can actually answer real questions, day or night, instead of just pointing people at a contact form.

Is it safe? What stops it going off the rails?

Daily spend caps, rate limits, a message cap that hands off to your email if things get complicated, and an instant kill switch if you ever want it off. Built to be safe, not just clever.

How much does Ada cost?

Setup is from £750, then £50-100 a month — and it works on any website, not just ones I've built.

What happens outside office hours?

Ada's still out there answering questions and catching enquiries you'd otherwise lose — no more losing a lead just because it was outside office hours.

Topics: AI & Automation, Guide

By Lee Day · leeday.uk · UK-wide support

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